Global Cosmetics Market Growth 

The global cosmetics market has a variety of products for personal care for men and women including skin care, hair care, makeup, perfume, and hygiene products. The global cosmetics market size was valued at USD 295.95 billion in 2023. It is expected To achieve growth with a compound annual growth rate ( CAGR ) of 6.1% from 2024 to 2030. 

Regional Insights of the Global Cosmetics Market 

Asia, North America, and Europe are the major players in the cosmetics market. Asia is the largest market with revenues reaching  US$44.70bn in 2024. Then comes North America with revenues projected to reach US$23.36bn in 2024. and, Europe revenues would reach US$22.97bn. 

Global cosmetics market exports and imports 

The value of global exports was USD 73 billion in 2023. France, South Korea, the United States, Singapore, and Germany were the top exporters in 2023 with 48.8% of the total exports.

But the top cosmetics importer was China with a value of USD 14 billion in 2023. 

Key players Cosmetics market 

1: L’Oreal.

2: Unilever.

3: Estée Lauder companies.

4: Procter & Gamble.

5: LVMH Moët Hennessy Louis Vuitton.

6: Chanel Ltd.

7: Beiersdorf.

Ordinary and CosRX global growth 

CosRX

 CosRX is a South Korean skincare brand that has achieved incredible growth in recent years. It has expanded to 146 countries worldwide. CosRX achieved an amazing growth of 138% in the first half of 2023. It has followed some Strategies to be popular. 

1: Digital marketing strategies. 

2: customer satisfaction. 

3: revitalizing local health and beauty stores. 

4: closely analyzing customer reviews.

The Ordinary

 The ordinary is one of the main leaders in skincare. It has revenues ranging between $500 million and $1 billion. The main cause of The growth of the ordinary depends on platforms like TikTok and YouTube to build connections with their followers.

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